views on the winning animated digital short
We built anticipation and engagement around the movie release of The Grudge through a thrilling writing contest, two scary custom animations, and a trailer takeover of our Horror genre.
Build suspense and engagement around the upcoming theatrical release of The Grudge, and introduce the movie to a new generation of fans.
Our community was both terrified and excited to see the film, and the campaign made a huge impact! It resulted in:
“Awe! That gave me amazingly good frightening chills down my spine when I watched the clip! That was so amazing!” - Wattpad community member